Fashion Viral VIRAL

The Designer of Olivia Rodrigo’s Viral ‘Melting’ Dress Explains How It Worked

4 weeks ago · WWD - Business of Fashion
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Hussein Chalayan tells WWD how “The Cure” inspired the dissolving minidress, why vulnerability shaped the reveal and what it took to make the transformation work live.

Source: WWD – Business of Fashion — Read full article →


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